Link to Story on att.com: http://www.att.com/gen/press-room?pid=4800&cdvn=news&newsarticleid=26828
AT&T* today announced that Compass Intelligence, a leading high-tech and telecommunications market research firm, has recognized AT&T as one of the leaders in online customer experience for small and midsize business customers.
Based on both vendor and primary research, the study highlights the AT&T Onward Small Biz Web site (www.att.com/OnwardSmallBiz) as standing out from the competition to be the top resource among telecommunications providers and No. 2 overall for small businesses online. Last year, AT&T also ranked tops among telecom companies and was No. 3 overall.
The Onward Small Biz Web site offers free resources including small business advice, online courses, podcasts, online seminars and opportunities to ask questions directly to small business thought leaders and experts. Built specifically for small businesses, the Onward Small Biz site showcases success stories and keeps business owners — regardless of telecom or technology provider — on the cutting edge of business solutions.
Compass Intelligence recognized AT&T for providing users with the ability to browse site content by using interactive tabs on the main AT&T home page. Visitors interested in small business resources can easily jump from the AT&T small business home page to the Onward Small Biz site, which continues to offer small business employees and owners a user-friendly and personalized experience.
Additionally, Compass Intelligence highlighted the Onward Small Biz “Watercooler” section, which has been recently enhanced to further develop the site’s robust online community resource element. Watercooler visitors register for scheduled discussions and communicate real-time with experts and other small business owners to learn more about trends and best practices. Podcasts from renowned small business experts John Jantsch, Steven Strauss and Susan Wilson Solovic have also been added to enhance the user experience.
“AT&T’s continued growth in the small business segment supports AT&T’s commitment to bringing advanced technology solutions to everyone,” said Kneko Burney, president of Compass Intelligence. “The ‘Need to Know’ series of informative content and the ongoing addition of compelling multimedia has helped to further open the line of dialogue between AT&T and small businesses.”
Complementing AT&T’s commitment to help small businesses, the Onward Small Biz Web site has extended its reach and established a social media presence on YouTube (www.youtube.com/user/ATTSmallBusiness) and Twitter (www.twitter.com/onwardsmallbiz). By extending its reach to small business owners and experts no matter where they are, AT&T can make sure that its small business resources can be accessed by anyone at any time.
“This recognition by Compass Intelligence reinforces AT&T’s position as a trusted small business adviser,” said Chris Roy, vice president, Small Business Solutions for AT&T. “The Onward Small Biz site continues to provide timely and practical insights to help small businesses maintain their competitive edge.”
For more information about AT&T’s ranking in the Compass Intelligence report, please visit http://www.compassintelligence.com/Features/SpotlightPulse/tabid/106/Default.aspx.