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Background Founded in June of 2005, Compass Intelligence - A decision analytics research and consulting firm - redefines market intelligence and consulting. Compass Intelligence's Founders: Kneko Burney and Stephanie Atkinson have more than two decades of experience guiding business decisions using in-depth segmentation research that leverages creative, unique, and dependable methodologies. Our focus is to provide individual decision analytics to clients while simplifying the research procurement process. Compass Intelligence became a certified Woman-owned business in December of 2009. - Coverage of multiple Geographies, specializing in U.S.
- Research Segmentation: 10+ vertical markets/industries & 5 sizes of business (SOHO, Small, Mid-Sized, SMB, Enterprise)
- Intelligence: market forecasts, trends and insights, announcement analysis
Our Mission - Provide World-class Market Segmentation research, thorough trending analysis, and consulting to empower Go-to-Market strategies.
- Provide on-going Decision Analytics to guide business decisions.
- Integrate marketing strategies into corporate strategic planning.
- Help clients develop segment-driven G2M strategies that overlay or replace technology-driven strategies.
- Provide 360° market perspectives, including end-user, channel, customer experience, and provider views.
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